Video, Social Boost US Mobile Content Consumption


According to eMarketer, new estimates project that by 2016 more than 110 million Americans or one third of the total US population will watch video content on a mobile phone at least once per month.

This year, just under 20% of the population, or 25.2% of US mobile phone users, are expected to watch mobile video monthly.

Are you a phone-video watcher? Does your company have a mobile phone website? Are your advertiser clients prepared to take advantage of this? Weigh in with your thoughts at https://dmdejavu.wordpress.com.

Read the full story and charts from eMarketer at http://www.emarketer.com/Article.aspx?R=1008974

Steve Emory,

President, Managing Partner Emory Digital



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One Comment on “Video, Social Boost US Mobile Content Consumption”


  1. Steve,
    Another strong argument for the growing use of information delivery by phone. Companies that get the importance of personalized content delivery need to be on the front end of this wave.
    SteveO


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